Until 2025, VW wants to be the world leader in the electric mobility market and, by 2050, emit zero CO2. But how are we going to live a sustainable future if we don't act now? For that, we need to make changes beyond our production chain.
MUSEUM OF
THE future
To fulfill its commitment to neutralize CO2 emissions by 2050, VW will paint the future beyond works of art and will turn nature into a work of art that you can visit, take care and enjoy by creating parks that will serve as ecological reserves made especially for growing new trees, the main neutralizers of CO2 emissions.
The public will be able to visit these reserves, plant their own trees, and enjoy nature in a green, wooded, and Instagrammable space.
CREATIVES
Art Director: Isabela Yamada
Mentor: Gabi Marcatto
*this is a ficcional job